Airsoft is an exciting sport that requires strategy, teamwork and skill. With the increasing interest in this sport, the number of entrepreneurs who want to build up an airsoft field is also increasing. Proper planning, appropriate equipment selection and an effective business strategy are required to establish a successful airsoft field.
Building an Airsoft Field: First Steps
Site Selection and Planning
The first step in building an airsoft field setup is to choose a suitable area. The size, location and physical structure of your field directly affect both your installation budget and your equipment needs. It is also important to choose an area that will meet the expectations of your target audience. For example, while a location close to the city center can help you attract more players, it will increase your fixed costs. On the other hand, a location away from the center may appeal to a smaller group of customers, while spacious and large playgrounds can make your business attractive to large groups of people moving in a planned manner.
Necessary Permits and Legal Regulations
When setting up your airsoft field, it is mandatory to obtain the necessary permits from local authorities and comply with legal regulations. This ensures that your business operates legally and prevents possible legal problems. In addition, the first aid supplies that will be needed for the first intervention in case of possible accidents, the presence of transportation information of institutions such as health centers and hospitals in easy access areas are elements that will show the value your business attaches to people.
Necessary Materials and Equipment
Airsoft Rifles and Pistols
ICS CXP-MARS PDW9 Airsoft Rifle
Airsoft games are based on the airsoft rifles and pistols that players will use. These weapons are replicas of real guns and use plastic BB bullets. Electric (AEG), gas and spring models are available. Especially brands like Specna Arms and ICS are known for their high quality and durable airsoft rifles. For example, Specna Arms’ new Prime series may be of interest to players. ICS Airsoft’s CXP-MARS series can put your business in the first line for permanent players.
Protective Equipment
Protective equipment is essential for players’ safety. Equipment such as goggles, masks, gloves, helmets, knee pads, elbow pads protect the face and eyes of the players. Players should not be allowed to enter the field without this equipment. Airsoft is a sport with a very high adrenaline level. Especially first-time players are at risk of injury as a result of unusual activities. You should pay utmost attention to protective equipment so that the daily routine of your business is calm.
Playground and Obstacles
Various obstacles, barricades and themes should be created to make the field engaging and strategic. This enriches the players’ experience and encourages them to come back. While professional obstacles will appeal to high-level players, for many people who will play airsoft for fun, completely ordinary objects can offer enough hiding space and tactical flexibility. For example, an old, out-of-date barrel or broken decor that no one will ever use can be a great obstacle and save you additional costs. It’s important not to arrange such objects randomly, but rather in such a way that players can ambush them or test their marksmanship with fine lines of sight. If necessary, you can get help from experienced players or use layout tools on the web.
Consumables
Consumables include BB bullets, gas cylinders and batteries. Regular supply of these items is important to keep the games running smoothly.
Extra Equipment
Extra equipment such as walkie-talkies, tactical vests, camouflage suits and gloves enhance the player’s gaming experience and provide a more professional environment. Game times can get quite long and players need spare bullets. Pocket vests or belts are essential equipment to carry such additional supplies.
Costs for Building an Airsoft Field 2025
The initial cost of building an airsoft field can vary depending on many factors. Field size, equipment quality, game theme and materials used are the most important factors affecting these costs. Below is a sample feasibility study for the initial costs of a typical airsoft field setup.
1. Renting or Purchasing a Field
- Open Space (1,000 m²): ₺20,000 – ₺60,000 (monthly rent or purchase price)
- Closed Area (500 m²): ₺30.000 – ₺200.000 (monthly rent or purchase price)
2. Playground Design and Decoration
- Obstacles and Barricades (wooden, rubber, metal): ₺15.000 – ₺30.000
- Themed Decoration (e.g. military base, city theme): ₺10.000 – ₺20.000
- Lighting and Electrical Installation: ₺10.000 – ₺25.000
3. Equipment and Consumables
- Airsoft Rifles and Pistols (20 sets): ₺100.000 – ₺300.000
- BB Bullets (10.000 pieces): ₺5.000 – ₺10.000
- Spare Magazines (magazine): ₺5.000 – ₺7.500
- Gas and Batteries: ₺3.000 – ₺5.000
4. Protective Equipment
- Masks and Goggles (20 sets): ₺10.000 – ₺20.000
- Tactical Vests and Outfits (20 sets): ₺15.000 – ₺30.000
- Helmet and Gloves: ₺7.500 – ₺15.000
5. Technological Infrastructure
- Reservation System (software and hardware): ₺5.000 – ₺10.000
- Radio and Communication Systems (10 sets): ₺7.500 – ₺15.000
- Security Cameras and Monitoring System: ₺10.000 – ₺20.000
6. Personnel Expenses
- Trainer and Referee (2 people monthly salary): ₺50.000 – ₺90.000
- Support Staff (2 people monthly salary): ₺50.000 – ₺70.000
7. Other Expenses
- Insurance and Legal Permits: ₺10.000 – ₺15.000
- Promotion and Advertising (social media, brochure): ₺15.000 – ₺30.000
- Emergency Spare Parts and Maintenance Expenses: ₺10.000 – ₺15.000
Notes
- Costs may increase for a larger or themed field installation.
- In addition to the initial cost, monthly operating expenses (rent, personnel, consumables) should be taken into account.
- The return on investment should be calculated by analyzing the income potential. For example, if an average of 300 customers per month pay ₺1,000 per person, the monthly income could be ₺300,000.
This feasibility plan is a guide for a 2025 start-up and should be customized according to the business’ target audience, location and budget.
Average Customer Count and Reservation Management
For the success of building an airsoft field and operation, it is important to identify your target audience and develop marketing strategies for them. You can promote through social media, website and local advertisements. In particular, you should make sure that your website provides all the necessary information clearly.
Continuity is an important factor for playing fields in Turkey. Although the information on maps or on the web may remain for a long time, in reality these businesses may have closed down. Potential customers first want to make sure that the business still exists. For this very reason, you should make sure that your social media is constantly updated.
A regular and organized reservation system increases customer satisfaction. Offering online booking allows your customers to make appointments easily and shows the professionalism of your business.
Conclusion
Building an Airsoft field can be a profitable investment with the right planning, a good team and equipment selection. By considering factors such as site selection, required materials, investment costs and customer management, you can build a successful business. Remember, Airsoft is a game played by people looking for adrenaline and excitement. For this reason, the safety and satisfaction of the players should always be your priority.
For more information and professional support, don’t hesitate to contact Armorion team!
